La vie est belle : the fragrance of happiness by Lancôme

Founded in 1935 by Armand Petitjean, visionary and lover of French elegance and women, Lancôme is THE brand of women. Today more than ever, ultra-femininity, emotion, joie-de-vivre and beauty are at the very heart of Lancôme’ DNA. A spirit that asserts itself through the most beautiful, the most optimistic mission: making women's lives more beautiful.

La vie est belle

For the first time, three French masters of perfumery have combined their talents to compose the first ever feminine tasty iris. A true olfactory manifesto, Lancôme’s new feminine fragrance entwines the elegance of iris with the strength of Patchouli and the sweetness of a gourmand blend; for an incredible scent with depth and complexity.La vie est belle also represents a choice. Universal yet personal, Lancome’s femininity is a choice embraced by women, not an imposed standard. The choice to live one’s life and fill it with beauty. Your own way.